At a recent conference, I was explaining the idea of building a crisis response framework around levels of severity rather than an infinite inventory of potential scenarios. The woman I…
Managing your digital reputation in Canada has never been more important. From Toronto’s dynamic financial core to Calgary’s booming entrepreneurial districts, from Vancouver’s innovation-driven tech scene to Montreal’s vibrant creative…
It was in the middle of a busy workday earlier this year when a WhatsApp message arrived from a U.K. number I didn’t recognize. “Hi. My name is Andrew Clarke,…
Not everyone understands what a communications professional does. So Wendy uses a metaphor to explain: Wendolyn Reputation Management is the speaker system organizations rely on to communicate their message with…
What do you do when words hold immense power, when every second counts, and when silence simply isn't an option? If you're Wendy Kauffman, you step forward, not with noise,…
Advice from women entrepreneurs for women entrepreneurs. https://www.womenstory.in/post/business-strategy-and-execution-advice-part-13
Standing out as a leader in Toronto's congested public relations and advisory market is not easy or for the faint of heart. After 20 years working in a public relations…
Few organizations can boast having 80% women, including 70% of leadership roles being held by women. But such is the case for Northern Credit Union. This goes hand in hand…
As business advisors, you red-flag everything from customer attrition and cash flow shortages to data security and exchange rate fluctuations. Will ESG risks make it onto the list of topics…
A panel discussion on what a corporate crisis means, how to prepare for the unknown, and real-time advice from those who've been in the trenches. Applicable to companies in the…