Crisis Communications

The 24-hour news cycle and the evolution of citizen journalism through social media mean more eyes are watching and reporting on actions or inactions. Required of organizations of all types and sizes is accountability, transparency, and ethical decision-making.

Wendolyn Reputation Management helps organizations prepare and respond to crises with effective communications that earn trust, inspire confidence, and create stability.

Wendolyn Reputation Management offers expert Crisis Communications services based on over 25 years of experience. With a proven track record, we guide companies from startups to global brands across diverse sectors—including financial services, healthcare, education, restaurants, hospitality, travel, pulp and paper, consumer service, and not-for-profit—through complex crises.

The strength of Wendolyn Reputation Management is in our senior counsel and communications strategy oversight, transforming challenging situations into opportunities for growth and stability.

Our approach ensures clients focus on speed, transparency, empathy, and maintaining a professional image.

  • Proactive crisis communications plans for smouldering or potential crises.
  • Reactive management and real-time response to issues with the potential to impact a business materially.
  • Support for internal and external legal teams in crafting key messages and implementing communications plans to mitigate reputation damage.
  • Spokesperson training programs for management and boards to build skills and confidence in handling media interviews, presenting to stakeholders.
  • Internal capacity building, supporting internal marketing and communications departments.
  • Team of senior specialists including PR, social, digital media, SEO, website, advertising and graphic design specialists to support strategies, as needed.

A crisis requires quick response and skilled management. If not handled properly, it can impact:

  • Trust and credibility
  • Profit
  • Consumer activism
  • Funding
  • Employee morale
  • Competitive position
  • Regulatory standing
  • Partnerships
  • Litigation