Wendy Kauffman

As a 20-year veteran of the communications field with a specialty in reputation management, my work extends to the private, public, and not-for-profit sectors across the country.

I have supported global brands and innovative startups, each time establishing them as thought-leaders and strong storytellers, whether to increase sales, build engagement, or impact policy.

Supported by the Global Competent Boards Sustainability & ESG Designation (GCB.D) and Certification, I am passionate about corporate impact, and how to communicate purpose BEYOND just marketing alone.

I feed off the speed and clarity required for crisis management, with experience covering health pandemics, plant/branch closures, layoffs, labour disputes, health and safety violations, security threats, and franchisee and customer service issues.

Building on years of print and broadcast journalism, my media, presentation and thought-leadership training courses are supported by first-hand knowledge and have been used by CEOs, politicians, boards of directors, unions, and other leaders in the for-profit and not-for-profit sectors. I am also a regular public speaker and contributor of industry ideas and insights.

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Fun fact:
Wendy and Wendolyn are both my given names. My birth certificate reads Wendolyn (Wendy) Meredith Kauffman.